Match Unless audience behaviour with your Google Analytics data for more insights.
Most Unless customers use the Insights to analyze their audiences' performance but if you want to dig deeper or simply prefer to use Google Analytics, this integration is for you.
With this integration, you can deep dive into all KPIs Google Analytics provides (e.g. bounce rate, time-on-page, exit page,...) and get an even better understanding of your audiences.
Simply toggle the switch to activate it and we'll start sending data to the Google Analytics account associated with your website - no need for additional setup.
Once the integration is activated we will automatically start sending events to Google Analytics. We'll send two different types of events, which are structured as follows:
We'll send one event for each experience applied to the page:
Simply toggle the switch to activate the Google Analytics integration and we'll start sending data to the Google Analytics account associated with your website - no need for additional setup.