Content tagged with Parameter

Set up audiences based on Google Ads (AdWords) data

Learn how to skim Google Ads (AdWords) targeting data to segment your visitors into hyper-specific audiences.
Articles: Audiences

Set up audiences based on Facebook ads data

Learn how to segment visitors based on data from Facebook ad targeting and how to create a hyper-targeted website experience.
Articles: Audiences

Set up audiences based on email data

How to segment visitors using data from your email service or marketing automation tool. Personalize for subscribers, leads, and customers.
Articles: Audiences

Walkthrough: Using email tags for audience segmentation

Using query string parameters, you can personalize based on information provided by your email service -e.g. MailChimp, Drip, ActiveCampaign
Articles: Audiences

Set up audiences based on CRM data (leads/prospects/customers)

Learn how to use information stored in your CRM to segment your visitors into audiences (e.g. "leads" vs. "customers" vs. "prospects").
Articles: Audiences

Set up audiences based on URL parameters

Learn how to send data from any source (e.g. Facebook, ads, a CRM, a form, email,...) to Unless to create a personalized website experience.
Articles: Audiences