Content tagged with Behavior

Predict conversion rate for each visitor with machine learning

Unless helps websites predict conversion rates per visitor with machine learning for more sales and less product returns.
Blogs: Opinion

Segment your visitors based on behavior and referrer

Create audiences based on visitors' previous activities (e.g. pages viewed), conversion stage, referral source, and other behavioral data.
Articles: Audiences

Walkthrough: Using Cookies for audience segmentation

Learn how to segment visitors based on their cookies to personalize for logged-in users, affiliate traffic, on-site actions, and more.
Articles: Audiences

Set up an audience for direct and organic traffic

Learn how to create an audience for visitors who reach your website organically or as direct traffic.
Articles: Audiences

Announcing full funnel personalization with Audiences

The new Audiences feature and a sneak peek into the Unless roadmap.
Blogs: Know-how