Sync your Marketo lead and list data for a hyper-personalized user experience on your website as well as your email campaigns.

Context

Chances are you already segment and personalize the emails you send out to your leads and contacts. Imagine if you could continue that personalized experience on the website too. And not just the landing page, but their journey throughout the website. You could show them the right content, highlight relevant information, and so much more.

How does it work?

With this integration you can sync data about your leads, lists, and programs between Marketo and Unless. You can then create audiences and experiences within Unless for individual contacts as well as a variety of segments. You can also send visitor data such as attention span, lead score, and more from Unless back to Marketo.

Install instructions

Once at the Integrations tab of your Unless dashboard, you can select “Unlock” for the Marketo integration. This will open up a form, where you can provide us with details regarding how you would like to use this integration eg. which data points you would like to be passed and in which direction. We will then configure the integration according to your needs.