Use Albacross data to identify companies and industries of your website visitors
Albacross shows you where your visitors work – so that you can turn them into customers today. Use this firmographic information to segment your audiences based on industry or company size and show them personalized content or add-ons.
The Unless integration with Albacross allows you to connect your own Albacross account to Unless. From then on, firmographic information will be added to your visitor's profile and you can create audience segments based on any of the Albacross data points. After activating the integration, all options will appear in the audience builder automatically.
You need an Albacross Reveal account first. In the Unless dashboard, you can simply swith on the Albacross integration by adding your API key that comes with a Albacross Reveal account. Relevant firmographic datapoints can then be accessed from the Audience builder.